The Home Selling Process

STRATEGIC PLANNING

Select your home selling team
Review market conditions
Buyer analysis profile
Outline a custom marketing plan
Determine pricing strategy
Set listing timeline

PREPARATION

Prepare property for marketing and showings
Pre-listing inspection
Photography and video
Creation of marketing materials
Complete disclosure package

MARKETING

Submit listing for national distribution
Website, video, photography, and all online advertising
Marketing launched
Open House schedule and invitations posted/sent
Signage and advertising

OFFERS

Provide buyers with disclosure packages
Accept offers
Review buyer financial qualifications
Consideration of offer terms, negotiations, counter offers, and addendums
Offer acceptance

ESCROW

Receive buyers good-faith deposit
Deliver deposit to attorney or title company
Preliminary title report and documentation review
Home buyer’s inspection
Appraisal and lender review
Complete signed disclosures

CLOSING

Review file and confirm all paperwork
Review and sign closing documents
Moving and cleaning property for transfer
Loan funding and final cash deposits
Closing
Proceeds transferred to seller